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BizDevOps revolution: blurring the lines between business, dev, and ops

date: 25 June 2024
reading time: 8 min

Recently, a lot has been said on BizDevOps: how it improves the development processes and the final results, how it helps companies achieve a better user experience. Today we speak about what it is and whether it's a solution you could use to your advantage. Let's find that out!


What is BizDevOps? Definition

BizDevOps, short for Business Development Operations, is like a symphony where business strategy, development, and operations play harmoniously together. It’s a modern approach that blends the worlds of business (Biz), development (Dev), and operations (Ops) to streamline business processes and accelerate innovation.

In essence, BizDevOps aims to break down silos between different teams within an organisation, fostering collaboration and alignment towards common business goals. It emphasises continuous integration, delivery, and feedback loops to ensure that software development aligns with business objectives.

By embracing BizDevOps, companies can achieve faster time-to-market, improved product quality, and enhanced customer satisfaction, ultimately driving business success in today’s fast-paced digital landscape.


BizDevOps vs DevOps: what’s the difference?

You may be wondering on the differences between BizDevOps and DevOps. Coming back to our symphony example, comparing those two is like comparing a solo act to a dynamic ensemble performance.

While both BizDevOps and DevOps share common goals of enhancing collaboration and efficiency, they focus on different aspects of the software development lifecycle.

DevOps, short for Development Operations, primarily emphasises collaboration between development (Dev) and operations (Ops) teams to automate processes, accelerate delivery, and improve software quality. It revolves around practices like continuous integration, continuous delivery, and infrastructure automation to streamline development and deployment workflows.

While DevOps focuses on optimising development and operations workflows, BizDevOps extends this approach to encompass broader business considerations, fostering a holistic approach to software development that aligns technical efforts with business priorities.


What are the benefits of BizDevOps?

The benefits of BizDevOps
The benefits of BizDevOps

BizDevOps approach has many benefits, which impact businesses and allow them to be better and more competitive. The most important ones include:

  1. Alignment with business goals
    It can be tricky to merge DevOps metrics and KPIs – it happens teams have completely different goals and struggle to work together. BizDevOps ensures that software development efforts are closely aligned with strategic business objectives, enabling teams to prioritise features and enhancements that deliver the most value to the organisation.
  2. Faster time-to-market
    BizDevOps is like publicising the business vision in areas that really provide value. It allows the business to communicate expectations and the technical team to choose MVP that minimizes the amount of additional work, which translates into faster time to market by minimising work that does not directly support the organization’s goals.
  3. Improved product quality
    Business involvement shortens the time to achieve value and allows for more frequent prototyping in safe conditions, quickly promoting solutions that met with customer approval from the very beginning. This translates into qualitative profit because it better meets user needs and expectations.
  4. Enhanced collaboration
    BizDevOps promotes cross-functional collaboration and communication, breaking down silos between departments and fostering a culture of shared responsibility and accountability for project success.
  5. Risk mitigation
    By integrating business considerations into the development process, BizDevOps helps identify and mitigate risks associated with software development, ensuring that projects are executed in a manner that minimises potential negative impacts on the business.
  6. Increased innovation
    By involving business stakeholders in the development process from the outset, BizDevOps encourages creativity and innovation, leading to the creation of new products, features, and solutions that drive business growth and competitive advantage.
  7. Cost efficiency
    By streamlining development processes, reducing rework, and minimising waste, BizDevOps helps organisations reduce costs by avoiding development failures and creating products that deliver business requirements. The real benefit is delivering within the right timeframe a product that will meet the client’s expectations/requirements, thanks to their presence in the process from the beginning. Such feedback allows to correct the project and puts the team on the right track, saving time and optimising it.


The challenges of BizDevOps integration

While BizDevOps offers numerous benefits, integrating it into an organisation’s culture and processes can mean several challenges.

There are all worth knowing about to tackle them and not allow them to ruin your plans. Here are some common hurdles experienced by organisations that think about BizDevOps integration:

  1. Cultural resistance
    Traditional structures and mindsets may hinder the adoption of a collaborative approach like BizDevOps. Overcoming it requires strong leadership, communication, and employee buy-in.
  2. Complexity of integration
    Balancing business priorities, technical requirements, and stakeholder expectations requires careful planning, clear communication, and effective collaboration tools.
  3. Skills and training
    Adopting BizDevOps often requires teams to acquire new skills and adopt new practices. Providing adequate training and support is essential to ensure successful integration.
  4. Measurement and metrics
    Identifying relevant metrics and establishing benchmarks for performance, productivity, and business impact requires careful planning and ongoing evaluation. Implementing BizDevOps requires the use of team’s work metrics extracted from the tools the team uses, but in a clear and transparent way. It’s all about explaining and educating what these numbers represent to understand their values.
  5. Security and compliance
    Ensuring that sensitive information is protected and that development practices comply with relevant regulations requires careful planning, risk assessment, and implementation of security measures. Contribution to proper understanding of those aspects should come from the team and be clearly communicated with them. To do this, one needs to develop an adequate language of communication. Without it, security and risk issues will be just an incomprehensible, non-functional requirement.
  6. Organisational structure
    Breaking down silos and restructuring teams to promote cross-functional collaboration and communication may require changes to reporting lines, roles, and responsibilities, which can be challenging to implement. Flattening of the structure is an important element of BizDevOps.

Addressing these challenges requires a holistic approach that involves leadership support, organisational alignment, cultural transformation, and ongoing learning and adaptation. By overcoming these hurdles, organisations can unlock the full potential of BizDevOps and reap its many benefits.

Check out other articles on DevOps:


Tools powering the BizDevOps movement

The BizDevOps movement is powered by a variety of tools and technologies used by DevOps. It’s worth remembering that without a good basic software development process that is likely to be conducted in the DevOps culture, it is impossible to move to a higher level with business involvement in the process.

Some of such tools include:

  • Version Control Systems (VCS) that allow teams to manage code repositories, track changes, and collaborate on code development, facilitating version control and code review processes.
  • Continuous Integration (CI) tools which automate the build, test, and integration process, enabling developers to detect and fix integration issues early in the development cycle.
  • Configuration management tools which automate the provisioning, configuration, and management of infrastructure and application environments, ensuring consistency and reliability across deployments.
  • Containerisation platforms that enable organisations to package, deploy, and manage applications as containers, providing a lightweight and portable environment for development, testing, and deployment.
  • Collaboration platforms which facilitate communication, collaboration, and project management across teams, enabling real-time collaboration and information sharing.
  • Monitoring and logging tools which provide monitoring, logging, and analytics capabilities, enabling teams to monitor application performance, detect issues, and troubleshoot problems in real-time.
  • Test automation tools which automate the testing process, enabling teams to execute tests efficiently and consistently, ensuring software quality and reliability.
  • Deployment automation tools that automate the deployment process, enabling teams to deploy applications and infrastructure changes quickly and reliably, reducing manual errors and downtime.
  • Continuous Delivery (CD) orchestration tools which automate the release and deployment process, enabling teams to implement continuous delivery practices and deploy changes to production with confidence.


Security and governance in a development and operations teams

Security and governance are critical considerations for development and operations teams, especially in today’s interconnected and rapidly evolving digital landscape. Read about DevOps security best practices here.

By prioritising them in development, operations and business teams and by making sure they align with the goals and the development of the product, organisations can mitigate risks, protect sensitive data, and build trust with customers and stakeholders.

It is important to take into consideration that time which needs to be devoted to changes towards safety and risks should be consistent with the areas that the business can develop at the same time.

This saves time because more work and growth are achieved in the same number of hours available to the team without changing contexts. Such an approach also prevents or helps pay off technical debt.


Implementing BizDevOps in your organisation

Implementing BizDevOps in your organisation requires careful planning, collaboration, and commitment across teams and departments. It should start with inviting all parties into a talk about the vision, goals and timelines.

Despite many challenges linked to introducing BizDevOps, it is well worth doing it to unlock the full potential of cross-functional collaboration, agility and innovation. Our team is here to help you – contact us and let’s talk about what BizDevOps may bring to your unique business environment.

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